What is Sip Sip?

Welcome to Sip Sip by me, Ashley Alt.

As moms, we need an escape. We need vacations. We need our girlfriends. We need fancy brunches. We need candid convos on how taxing motherhood is. We need laughter. We need pockets of sunshine when it’s raining. We need each other.

Sip Sip is your Sunday escape from motherhood. Take your phone into your favorite coffee shop or wine bar, and enjoy the latest in wellness + fashion + mental health BY YOUR DAMN SELF.

Each Sunday I will give you tips on how to improve *you* via your mindset health + appearance. Why? Because getting getting dressed again got my mind right again — upon enduring a painful postpartum period after having my son — which is how I know a positive mind + a great outfit makes all the difference between a shitty day and a great day.

I’m here to help ease your mom woes through advice, lessons, and humor. And as you know, motherhood is better together. So Sass Up! It’s a lifestyle.

What People Are Saying About Sip Sip

“I need it like I need my coffee. My day just isn’t right without it!” -Brenna

“The best thing modern moms can do for their mind.” -Kelly

“The weekly read I look forward to to kick off my week.” -Victoria

“An honest and endearing read getting to the bottom of mental health issues.” - Kimberly

“A must-read for women looking to lead a more exciting life.” -Jennifer

Why Subscribe?

If you need reminded to take life less seriously, and be your damn self already, let it be through this no-bullshit newsletter. Mood boosts + candid convos on how to have more fun in life — as a mom, a woman, a partner, etc. — guaranteed, week after week.

And! If you want to support this newsletter further, you can do so by becoming a paid subscriber, where you will get:

  • Modern mental health tips from therapists who are changing the mental health game

  • Woo wellness trends to try (that you haven’t heard of before)

  • Exclusive interviews with women entrepreneurs on how they started their businesses

Have questions? Shoot the editor an email @ ashley.lauren.alt@gmail.com.

Speaking of…who is the editor of Sip Sip?

Me, Ashley Alt. I am a 31-year-old woman who finds reprieve in writing, happiness in the company of hilarious people, and comfort in a really great kimono.

After zigzagging from fashion to writing a few hundred times, I’ve decided that I want (and need) both — which is why my days are dedicated to this newsletter and the future launch of my clothing brand, VALT.

Carrie Bradshaw may be my muse, but these things just come naturally to me.

I have an Ask Ashley column in INK Publications, the ultimate guide to finer living in Connecticut, where I talk about what & who makes us happy, and why. Other things I’ve written can be found here & here.

I’m currently based in Connecticut. Love the proximity to NYC, hate the bugs. I have an inquisitive 5-year-old son, a really tall husband, and am pregnant with a baby girl.

In conclusion, I believe there is very little that good girlfriends + good conversation + good champagne can’t fix — which is what I want this newsletter to ultimately become — a community of women that celebrates each other’s ups, and supports one another during the downs. All in style, always with champagne.

Eventually, a percentage of subscriber proceeds will go toward mental health organizations and independent fashion designers who understand the importance of BEING YOURSELF in life.


Thank you for being here! We are in life together. Give the gift of supporting mindset health by subscribing below.

Need to contact me?

Email me ashley.lauren.alt@gmail.com.

Share Take A Sip

Be you.

Xo, Ashley